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ABOUT ICSN

Who we are

The inspiration for this organization is credited to the thousands of Black leaders throughout Canadian sport history who have and continue to promote physical, social, educational and cultural continuity to the people they mentor. Being a coach is all about empowering and supporting others. We are trailblazers in Canadian sport history, and leaders through sport.

ICSN is a not-for-profit organization comprised of individuals from ALL backgrounds who support racial equity in the Canadian sports community. We have 3 objectives: celebration, advocacy through allyship and networking.

Mission

To realize a more racially diverse and inclusive Canadian amateur sports market through creating pathways to increase the number of BIPOC Canadian coaches, officials, sport administrators and support staff through community connection, education and professional development, and sharing of job opportunities and building resiliency skills.

Vision

We are a Black-led organization devoted to empowering Black, Indigenous and People of Colour (BIPOC) in the Canadian amateur sports community through three objectives: celebration, advocacy through allyship, and networking.

Our Values

The inspiration for this organization is credited to the thousands of BIPOC leaders throughout Canadian amateur sport history who have and continue to promote physical, social, educational and cultural continuity to the people they mentor. Being a sport leader is all about empowering and supporting others. We are trailblazers in Canadian amateur sport history, and leaders through sport.

Celebration

Acknowledge and recognize former, current and future sport leaders who represent the rich history of racialized minorities in Canadian amateur sports.

Communication

Create platforms for racialized and non racialized persons in the Canadian amateur sport community to discuss and deconstruct barriers in sport. Provide psycho-social support to racialized persons (athletes, coaches and sport administrators) navigating the sport sector. Utilize our brand and social platforms to promote racial inclusivity.

Competence

Create and collaborate with sport organizations to enhance the educational and professional development of BIPOC coaches, officials, sport administrators and support staff while educating our broader sport community regarding the barriers racialized minorities encounter within Canadian amateur sport experiences.

Courage

Encourage all members of our sport community to denounce racism and prejudice in sport through action and advocacy such as: dialogue, research, education, policy making and more.

The ICSN will continue to lead and work alongside allied individuals and organizations to further the advancements of Black, Indigenous and People of Colour (BIPOC) participating in the Canadian sport sector. In doing so, the ICSN has established the following goals and objectives to pursue its mission:

  • Recruit, engage and advance BIPOC coaches, officials, sport administrators and support staff who represent social change agents in our sport community.
  • To promote the ideals of diversity and inclusion, gender equity, and celebration for BIPOC members of our Canadian sports community including fans, athletes, coaches, business owners and administrators.
  • To lobby for the hiring of more visible minorities in leadership and executive positions within the Canadian sports sector to promote inclusion in sport as well as reflect our diverse economy.
  • To unify all members of our Canadian sports community on issues pertaining to racial equity in the sport industry at all levels.
  • To encourage all ICSN supporters and participants to serve as community outreach agents who elevate moral, ethical and educational values.
  • A commitment to assist provincial and national sport organizations in servicing BIPOC members of our sport community.
  • To amplify the voices of BIPOC provide services which address the needs of our BIPOC members and sport supporters professionally, emotionally, financially, physically and spiritually.
  • To formulate mentorship bonds directly and indirectly that foster strong and resilient relationships between allied individuals and organizations.

Inclusion in Canadian Sports Network (ICSN) formally The Black Canadian Coaches Association (BCCA)

History Timeline

June 2020
The Black Canadian Coaches Association (BCCA) founded by Lee Anna Osei launches.
June 2020
October 2020
BCCA and CAC Launch Black Female Coach Mentorship Program (BFCMP) – Year 1
October 2020
March 2021
BCCA and CAC Launch Black Female Coach Mentorship Program (BFCMP) – Year 2
March 2021
January 2022
First virtual Mentorship Summit with the Coaching Association of Canada (CAC), the Canadian Collegiate Athletic Association (CCAA), U SPORTS and Mentor Canada
January 2022
February 2022
Partnered with Hockey Canada for Female Coach Development
February 2022
May 2022
Launched Coach Mentorship for BIPOC in partnership with Football Canada
May 2022
August 2022
Recognized as Canadian Sport Leaders; earn invite to NHL Cultural Advancement Event
August 2022
September 2022
Launched BIPOC Hockey Coach Mentorship Program, powered by the NHL and NHLPA
September 2022
August 2023
Shauna Bookal becomes the 2nd President/CEO after Lee Anna Osei steps down.
August 2023
October 2023
BCCA rebranded to Inclusion in Canadian Sports Network (ICSN)
October 2023

Our Great Team

Frequently Asked Questions

As we move forward, we wanted a name that would be inclusive of all our organization’s members. Over the past three (3) years, our membership has expanded to include individuals from various cultural backgrounds and roles, such as officials, sport administrators, and sports medicine professionals.

The name change also allows us to explore additional funding opportunities beyond the Coaches Association of Canada (CAC) and the Coaches Association of Ontario (CAO).

No, our mission, vision, values have always included a commitment to Black, Indigenous, and People of Colour (BIPOC) representative. Therefore, there was no need to update our core principles. We plan to revisit our mission, vision, and values during our Strategic Plan review in 2028.

ICSN is committed to sending out quarterly newsletters. Social media updates will be our primary form of communication. In addition, we will hold townhalls in January and July of each year to engage with our members and provide updates.

ICSN will continue to offer programs tailored to specific ethnic groups, such as Black Coaches. We are also expanding our programs to support BIPOC Officials, Sports Medicine practitioners, Sport Administrators, and the development of the next generation of BIPOC leaders. Additionally, we will host an annual forum to bring people from across the country together, featuring panel discussion, workshops, and networking opportunities for coaches, officials, sport administrators, and young leaders.

With change in ownership, we had a pause our programs temporarily. The ICSN Board Members are actively working on re-establishing partnership, with the goal of announcing new programs in 2024.
If you are not following us on social media, please consider doing so and share our updates with your network. Our strength lies in our unity. Now is the time for us to come together and present a united front in the amateur sports world. We cannot do this work alone.
We are committed to transparency. Detailed financial reports will be shared at our upcoming AGM in September 2024.
Yes, we are actively seeking partnerships and collaboration to enhance our offerings and create a more impactful presence in the sports community.
We are working on volunteer opportunities that align with our mission. Information on how to get involved will be shared as these opportunities arise.
We value member input. You can share your feedback and suggestions through our website, social media, or by attending our townhall meeting in September 2024.

We need your partnership

The projects and initiatives delivered by the ICSN is a direct result of advocacy through allyship. We thank our Partners for their Leadership Through Sport!

WE ARE #STRONGERTOGETHER

Leadership Through Sport #strongertogether